3V Dark Plum Hair Color Kit - Long Lasting Radiant Color for up to 8 Weeks

Better Natured Liqui-Crème Permanent Hair Color from the manufacturer

NATURALLY-DERIVED INGREDIENTS We use the Global ISO Standard 16128 and hold ourselves to high standards. Our ingredients are found in nature and undergo limited processing.

100% GRAY COVERAGE Our high pigment color offers 100% gray coverage and long-lasting color for up to 8 weeks, even for stubborn grays.

TRIPLE PLANT-MILK BLEND Our vegan formula is infused with a signature blend of Coconut Milk, Tahitian Palm Milk & Orchid Milk for high-performance conditioning results.

EASY TO USE FOR RADIANT COLOR Our at-home hair coloring kit includes everything needed for radiant, salon-quality permanent hair color at home.

BLACKS / BROWNS - 1 BLONDES - 2 REDS - 3 Discover Better Natured Color Care Shampoo - Add to Cart Conditioner - Add to Cart Color Correcting Creams - Add to Cart Heat Styling Lotion - Add to Cart Hydrating Leave-In Milk - Add to Cart Customer Reviews 4.3 out of 5 stars 34 3.9 out of 5 stars 16 4.3 out of 5 stars 14 4.0 out of 5 stars 48 4.5 out of 5 stars 56 Price $20.00 $20.00 $20.00 $20.00 $22.00 Benefit Keep Color Vibrant To 9 Weeks Keep Color Vibrant To 9 Weeks Eliminate Brassiness Protect Hair For Blow Drying Hydrate, Soften & Detangle Choose This Formula For Color Treated Hair Color Treated Hair Color Treated Blonde Hair All Hair Types All Hair Types, Especially Dry Naturally-Derived Ingredients 86% 95% 96% 93% 97% Hair Product Type Hair Shampoos & Conditioners Hair Shampoos & Conditioners Hair Color Treatments Hair Styling Products Hair Care Treatments Form Shampoo Conditioner Cream Lotion Milk Spray

One hair color kit is enough for long/thick hair. Our liquid-creme formula will go a long way, but even saturation is key to rich, uniform results. For thick or very long hair, we recommend using 2 hair color kits for proper application. Our hair color cannot lighten previously colored hair.

Will this product cover stubborn grays? Our naturally derived formulas are effective for stubborn grays! By adding a N (neutral) to your formula for added coverage, you can achieve the best results. For example, if you are 7WB, get both the 7WB and 7N hair color kits. Combine half of each tube & one 2 Oz developer.

How long does the color last? What kind of shampoo and conditioner should I use? Our permanent hair color is fade proof for up to 8 weeks! Using a color-safe shampoo and conditioner like our Color Care Shampoo and Conditioner collection will help prevent fade out for up to 8 weeks.

What comes with the hair color kit? Each hair color kit contains everything needed to start coloring at home! Inside, you will find (1) 2oz tube of hair color, (1) 2oz developer, (1) instruction booklet, (1) pair of gloves, (1) barrier cream, (1) color-removing wipe, and (1) applicator bottle.

Should I wash my hair before coloring? There is no need to wash your hair prior to coloring unless you have heavy product in it. If your hair has a lot of product, we suggest washing it out and drying it completely before coloring.

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